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NICHOLLS STATE UNIVERSITY BRANDING

The ÐÓ°É´«Ã½ Branding Guide is the key to establishing a strong identity, creating brand value and making the right impression. This guide was created to help faculty, staff and partnersÌýincorporate ÐÓ°É´«Ã½ logos, colors and design elements into all marketing and communications efforts across the campus.

LOGO USAGE

The university’s name and all university logos are owned by ÐÓ°É´«Ã½ and protected through trademark licensing. ÐÓ°É´«Ã½ logos can be downloaded from the pages on the left; however, they should not be altered or modified in any manner. Please contact theÌýOffice of Printing and Design ServicesÌýfor prior approval before printing any publication, banner, T-shirt, etc. that uses a ÐÓ°É´«Ã½ logo.

Office of University Printing and Design Services
Bruno Ruggiero, Director
bruno.ruggiero@nicholls.edu
985-448-4262

ADVERTISING

To ensure branding and style consistency, all ÐÓ°É´«Ã½ advertising should be coordinated with theÌýOffice of University Marketing and Communications. This includes all forms of paid and free advertising, such as print, broadcast, web and social media, billboards, direct mail, etc. The marketing office also handles any requests by outside companies to use the ÐÓ°É´«Ã½ name and/or logo.

Office of Marketing & Communications
Jerad David, Communications Director
jerad.david@nicholls.edu
985-448-4303

Kristine Anselmi, Marketing Director
kristine.anselmi@nicholls.edu
985-493-2643

UNIVERSITY LOGOS

The university’s name and all university logos are owned by ÐÓ°É´«Ã½ÌýState University and protected through trademark licensing. ÐÓ°É´«Ã½Ìýlogos can be downloaded below; however, theyÌýshould not be altered or modified in any manner. Please contact theÌýOffice of Printing and Design ServicesÌýfor prior approval before printingÌýany publication, banner, T-shirt, etc. that uses a ÐÓ°É´«Ã½ logo.

For high resolution logos, vector logos or other file types please contact the Office of Printing and Design Services.

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N with Sword Logo

The N with Sword Logo is the most visibly recognizable mark of ÐÓ°É´«Ã½. Originally conceived as an athletics mark, the N with Sword Logo may now be used by all university units.

N with Sword Logo featuring the university name


N with Sword Logo – no name


Two-color N with Sword Logo

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One-color N with Sword Logo

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Spirit LogosÌýare primarily used by athletics and can also be used on ÐÓ°É´«Ã½ promotional items. SpiritÌýlogos can be downloaded below; however, theyÌýshould not be altered or modified in any manner. Please contact theÌýOffice of Printing and Design ServicesÌýfor prior approval before printingÌýany publication, banner, T-shirt, etc. that uses a ÐÓ°É´«Ã½ logo.

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N with ÐÓ°É´«Ã½ Bar Logo

The N with ÐÓ°É´«Ã½ Bar isÌýconsidered of the university’s primary marks and can be used by all university units as an alternative to the N with the Sword Logo. The N with ÐÓ°É´«Ã½ Bar LogoÌýcan be customized to also include the names of specific officesÌýor departments underneath the logo.ÌýPlease contact theÌýOffice of Printing and Design ServicesÌýfor assistance.

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Two-color N with ÐÓ°É´«Ã½ Bar Logo

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One-color N with ÐÓ°É´«Ã½ Bar Logo

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Word Mark

The word markÌýbuilds awareness of the university in the academic community and beyond. It is best for more formal uses. The word mark can be customized to also include the names of specific offices, departments, etc.ÌýPlease contact theÌýOffice of Printing and Design ServicesÌýfor assistance.

ÐÓ°É´«Ã½ Word Mark

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University Seal

Use of the University Seal is limited to official documents such as diplomas, certificates and commencement programs. To obtain the University Seal, pleaseÌýcontact theÌýOffice of Printing and Design ServicesÌýfor assistance.

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ÐÓ°É´«Ã½ Alumni Logo

Use of the ÐÓ°É´«Ã½ Alumni Logo is limited to theÌýÐÓ°É´«Ã½ Office of Alumni Affairs and ÐÓ°É´«Ã½ Alumni Federation.ÌýTo obtain the ÐÓ°É´«Ã½ Alumni Logo,ÌýpleaseÌýcontact theÌýOffice of Printing and Design ServicesÌýfor assistance.

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Chef John Folse Culinary Institute Logo

Use of the Chef John Folse Culinary Institute Logo is limited to the culinary institute. To obtain the Chef John Folse Culinary Logo, pleaseÌýcontact theÌýOffice of Printing and Design ServicesÌýfor assistance.

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ÐÓ°É´«Ã½ Foundation Logo

Use of the ÐÓ°É´«Ã½ FoundationÌýLogo is limited to official university fundraising and development initiatives. To obtain the ÐÓ°É´«Ã½ FoundationÌýLogo, pleaseÌýcontact theÌýOffice of Printing and Design ServicesÌýfor assistance.

NICHOLLS STATE UNIVERSITY COLORS

In establishing and strengthening the ÐÓ°É´«Ã½ brand, consistent color is crucial. The official colors for ÐÓ°É´«Ã½ are red and gray. The Pantone Matching System can be used for color specifications. ÐÓ°É´«Ã½ logos should onlyÌýbe reproduced on official colors, black or white. For assistance regarding ÐÓ°É´«Ã½ colors, please contact theÌýOffice of Printing and Design Services.

UNIVERSITY NAME USAGE

For consistency, please refer to the university as:

  • ÐÓ°É´«Ã½: on first reference
  • ÐÓ°É´«Ã½: on subsequent references

Please DO NOT refer to ÐÓ°É´«Ã½ as:

  • NSU
  • ÐÓ°É´«Ã½ State

For questions or clarifications, contact theÌýOffice of Marketing and Communications – jerad.david@nicholls.edu.

MERCHANDISE AND PROMOTIONAL ITEMS

The Office of University Marketing and Communication works with Learfield Licensing Partners to manage the commercial use of ÐÓ°É´«Ã½â€™s name, logos and marks on apparel, other merchandise and promotional items.ÌýThe university name and logos are trademarked and are the exclusive property of ÐÓ°É´«Ã½.ÌýLicenses must be obtained for the use of any ÐÓ°É´«Ã½ trademark or image used on any products that are sold to the general public or to campus departments and organizations. Campus offices, departments and organizations thatÌýwish to orderÌýT-shirts, giveaway items, etc. with the ÐÓ°É´«Ã½ logo must make their purchase throughÌýa licensed vendor.

Find a Vendor that ManufacturesÌýLicensed ÐÓ°É´«Ã½ ProductsÌýfor Resale or Promotional Use
Only official licensed vendors can use the ÐÓ°É´«Ã½ brand to produceÌýapparel, promotional items orÌýother materials for sale or distribution. To find a licensed vendor, search for “ÐÓ°É´«Ã½â€� using theÌý PleaseÌýcontact Jerad David at Ext. 4303 in theÌýOffice of Marketing and CommunicationsÌýif you’re looking for a product or vendor that you can’t find.

Apply for a License to Produce ÐÓ°É´«Ã½ Products
Learfield offers internal usage, in-state/local and standard licenses.ÌýÌýPleaseÌýcontact Jerad David at Ext. 4303 in theÌýOffice of Marketing and CommunicationsÌýfor any assistance needed.

Shop for ÐÓ°É´«Ã½ÌýMerchandise
Buying merchandise from a licensed manufacturer ensures that you are purchasing authentic, university-approved gear. This helps ÐÓ°É´«Ã½ maintain a consistent brand, and each purchase of officially licensed merchandise contributes money back to the university in the form of royalties.ÌýView the list of stores carrying ÐÓ°É´«Ã½ products.

Carry ÐÓ°É´«Ã½ Merchandise in Your Store
PleaseÌýcontact Jerad David at Ext. 4303 in theÌýOffice of Marketing and CommunicationsÌýto discuss how your retail outlet can help support ÐÓ°É´«Ã½ by carrying officially licensed products.