{"id":3712,"date":"2024-05-16T15:23:55","date_gmt":"2024-05-16T15:23:55","guid":{"rendered":"https:\/\/www.nicholls.edu\/maco\/?page_id=3712"},"modified":"2025-02-27T22:16:16","modified_gmt":"2025-02-27T22:16:16","slug":"plans","status":"publish","type":"page","link":"https:\/\/www.nicholls.edu\/maco\/academics\/plans\/","title":{"rendered":"Plans"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3712\" class=\"elementor elementor-3712\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2517e3ad elementor-section-full_width elementor-section-height-min-height elementor-section-height-default elementor-section-items-middle\" data-id=\"2517e3ad\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d67aeca\" data-id=\"d67aeca\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ac422b6 elementor-widget elementor-widget-heading\" data-id=\"5ac422b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mass Communication PLANS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1d14b377 elementor-section-full_width elementor-hidden-desktop elementor-section-height-default elementor-section-height-default\" data-id=\"1d14b377\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-31ad6484\" data-id=\"31ad6484\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1c54ac11 elementor-widget elementor-widget-heading\" data-id=\"1c54ac11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DEPARTMENT MENU<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4e905f4b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4e905f4b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3c0c4593\" data-id=\"3c0c4593\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ce02ef elementor-nav-menu__align-justify elementor-nav-menu--dropdown-tablet elementor-nav-menu__text-align-aside elementor-nav-menu--toggle elementor-nav-menu--burger elementor-widget elementor-widget-global elementor-global-184 elementor-widget-nav-menu\" data-id=\"7ce02ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;submenu_icon&quot;:{&quot;value&quot;:&quot;fas fa-chevron-down&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;layout&quot;:&quot;horizontal&quot;,&quot;toggle&quot;:&quot;burger&quot;}\" data-widget_type=\"nav-menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<nav aria-label=\"Menu\" class=\"elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-horizontal e--pointer-background e--animation-fade\">\n\t\t\t\t<ul id=\"menu-1-7ce02ef\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-2717\"><a href=\"https:\/\/www.nicholls.edu\/maco\/\" class=\"elementor-item menu-link\">Home<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-232\"><a aria-expanded=\"false\" href=\"https:\/\/www.nicholls.edu\/maco\/academics\/\" class=\"elementor-item menu-link\">Academics<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3077\"><a href=\"https:\/\/www.nicholls.edu\/maco\/internships\/\" class=\"elementor-sub-item menu-link\">Internships<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3447\"><a href=\"https:\/\/www.nicholls.edu\/maco\/speech\/\" class=\"elementor-sub-item menu-link\">Speech<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-3240\"><a href=\"https:\/\/www.nicholls.edu\/maco\/wp-content\/uploads\/sites\/29\/2026\/03\/MACO_Handbook_25-26.pdf\" class=\"elementor-sub-item menu-link\">Student Handbook<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-230\"><a aria-expanded=\"false\" href=\"https:\/\/www.nicholls.edu\/maco\/current-students\/\" class=\"elementor-item menu-link\">Current Students<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-228\"><a href=\"https:\/\/www.nicholls.edu\/maco\/job-opportunities\/\" class=\"elementor-sub-item menu-link\">Job Opportunities<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-2817\"><a aria-expanded=\"false\" class=\"elementor-item menu-link\">Publications<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-2818\"><a href=\"https:\/\/gardevoirci.wpengine.com\" class=\"elementor-sub-item menu-link\">Garde Voir Ci<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-2914\"><a href=\"https:\/\/www.nicholls.edu\/maco\/chez-nous\/\" class=\"elementor-sub-item menu-link\">Chez Nous<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-2819\"><a href=\"https:\/\/thenichollsworth.com\/\" class=\"elementor-sub-item menu-link\">The ÐÓ°É´«Ã½ Worth<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3809\"><a href=\"https:\/\/www.nicholls.edu\/maco\/newsletter\/\" class=\"elementor-sub-item menu-link\">Department Newsletter<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3924\"><a href=\"https:\/\/www.nicholls.edu\/maco\/global-institute\/\" class=\"elementor-item menu-link\">Global Institute<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-231\"><a aria-expanded=\"false\" href=\"https:\/\/www.nicholls.edu\/maco\/faculty-staff\/\" class=\"elementor-item menu-link\">Faculty &amp; Staff<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3376\"><a href=\"https:\/\/www.nicholls.edu\/maco\/faculty-staff\/dr-al-delahaye\/\" class=\"elementor-sub-item menu-link\">Dr. Al Delahaye<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-229\"><a aria-expanded=\"false\" href=\"https:\/\/www.nicholls.edu\/maco\/alumni\/\" class=\"elementor-item menu-link\">Alumni<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3278\"><a href=\"https:\/\/www.nicholls.edu\/maco\/job-opportunities\/\" class=\"elementor-sub-item menu-link\">Job Opportunities<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3808\"><a href=\"https:\/\/www.nicholls.edu\/maco\/newsletter\/\" class=\"elementor-sub-item menu-link\">Newsletter<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t<div class=\"elementor-menu-toggle\" role=\"button\" tabindex=\"0\" aria-label=\"Menu Toggle\" aria-expanded=\"false\">\n\t\t\t<i aria-hidden=\"true\" role=\"presentation\" class=\"elementor-menu-toggle__icon--open eicon-menu-bar\"><\/i><i aria-hidden=\"true\" role=\"presentation\" class=\"elementor-menu-toggle__icon--close eicon-close\"><\/i>\t\t<\/div>\n\t\t\t\t\t<nav class=\"elementor-nav-menu--dropdown elementor-nav-menu__container\" aria-hidden=\"true\">\n\t\t\t\t<ul id=\"menu-2-7ce02ef\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-2717\"><a href=\"https:\/\/www.nicholls.edu\/maco\/\" class=\"elementor-item menu-link\" tabindex=\"-1\">Home<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-232\"><a aria-expanded=\"false\" href=\"https:\/\/www.nicholls.edu\/maco\/academics\/\" class=\"elementor-item menu-link\" tabindex=\"-1\">Academics<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3077\"><a href=\"https:\/\/www.nicholls.edu\/maco\/internships\/\" class=\"elementor-sub-item menu-link\" tabindex=\"-1\">Internships<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3447\"><a href=\"https:\/\/www.nicholls.edu\/maco\/speech\/\" class=\"elementor-sub-item menu-link\" tabindex=\"-1\">Speech<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-3240\"><a href=\"https:\/\/www.nicholls.edu\/maco\/wp-content\/uploads\/sites\/29\/2026\/03\/MACO_Handbook_25-26.pdf\" class=\"elementor-sub-item menu-link\" tabindex=\"-1\">Student Handbook<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-230\"><a aria-expanded=\"false\" href=\"https:\/\/www.nicholls.edu\/maco\/current-students\/\" class=\"elementor-item menu-link\" tabindex=\"-1\">Current Students<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-228\"><a href=\"https:\/\/www.nicholls.edu\/maco\/job-opportunities\/\" class=\"elementor-sub-item menu-link\" tabindex=\"-1\">Job Opportunities<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-2817\"><a aria-expanded=\"false\" class=\"elementor-item menu-link\" tabindex=\"-1\">Publications<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-2818\"><a href=\"https:\/\/gardevoirci.wpengine.com\" class=\"elementor-sub-item menu-link\" tabindex=\"-1\">Garde Voir Ci<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-2914\"><a href=\"https:\/\/www.nicholls.edu\/maco\/chez-nous\/\" class=\"elementor-sub-item menu-link\" tabindex=\"-1\">Chez Nous<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-2819\"><a href=\"https:\/\/thenichollsworth.com\/\" class=\"elementor-sub-item menu-link\" tabindex=\"-1\">The ÐÓ°É´«Ã½ Worth<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3809\"><a href=\"https:\/\/www.nicholls.edu\/maco\/newsletter\/\" class=\"elementor-sub-item menu-link\" tabindex=\"-1\">Department Newsletter<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3924\"><a href=\"https:\/\/www.nicholls.edu\/maco\/global-institute\/\" class=\"elementor-item menu-link\" tabindex=\"-1\">Global Institute<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-231\"><a aria-expanded=\"false\" href=\"https:\/\/www.nicholls.edu\/maco\/faculty-staff\/\" class=\"elementor-item menu-link\" tabindex=\"-1\">Faculty &amp; Staff<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3376\"><a href=\"https:\/\/www.nicholls.edu\/maco\/faculty-staff\/dr-al-delahaye\/\" class=\"elementor-sub-item menu-link\" tabindex=\"-1\">Dr. Al Delahaye<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-229\"><a aria-expanded=\"false\" href=\"https:\/\/www.nicholls.edu\/maco\/alumni\/\" class=\"elementor-item menu-link\" tabindex=\"-1\">Alumni<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3278\"><a href=\"https:\/\/www.nicholls.edu\/maco\/job-opportunities\/\" class=\"elementor-sub-item menu-link\" tabindex=\"-1\">Job Opportunities<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3808\"><a href=\"https:\/\/www.nicholls.edu\/maco\/newsletter\/\" class=\"elementor-sub-item menu-link\" tabindex=\"-1\">Newsletter<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bf70ce8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bf70ce8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ad9515b\" data-id=\"ad9515b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-86fcb08 elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"86fcb08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.nicholls.edu\/maco\/wp-content\/uploads\/sites\/29\/2024\/10\/Assessment-Plan-Revised-2021.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Assessment Plan<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb9322f elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-button\" data-id=\"eb9322f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.nicholls.edu\/maco\/wp-content\/uploads\/sites\/29\/2025\/02\/Diversity-Plan-Revised-2021.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Diversity Plan<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee6d868 elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"ee6d868\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.nicholls.edu\/maco\/wp-content\/uploads\/sites\/29\/2024\/08\/MACO-Five-year-Stategic-Plan-2022.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">5-Year Plan<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8576370 elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"8576370\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.nicholls.edu\/maco\/wp-content\/uploads\/sites\/29\/2024\/08\/MACO-Enrollment-Plan-Fall-2021.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Enrollment Plan<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9af70dd elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"9af70dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-795968f elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"795968f\" data-element_type=\"section\" data-e-type=\"section\" id=\"assessment\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3d26bac\" data-id=\"3d26bac\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d35c400 elementor-widget elementor-widget-heading\" data-id=\"d35c400\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Assessment Plan<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74276e4 elementor-widget elementor-widget-text-editor\" data-id=\"74276e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t(Revised Spring\/Summer 2021)\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-664d619 elementor-widget elementor-widget-text-editor\" data-id=\"664d619\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Data from assessment student-learning objectives has driven curriculum development within the Unit for more than 25 years. The process became formalized in 1999 when the Department adopted its first structured assessment plan. The concepts in William G. Christ\u2019s book on assessment, Assessing Media Education: A Resource Handbook for Educators and Administrators, played a central role in shaping the plan.<\/p><p>The Department of Mass Communication will annually conduct at least one meeting for the purpose of assessment. Assessment of student learning will be a primary focus of this meeting, with particular attention paid to the Accrediting Council on Education in Journalism and Mass Communication\u2019s 10 \u201cProfessional Values and Competencies.\u201d Prior to this meeting, faculty will review accumulated data from sources including: Senior Exit Surveys conducted by the University\u2019s Office of Assessment and Institutional Research, Departmental Alumni Surveys, the Pre\/Post Test program, the Basic Writing Skills assessment and Internship Reports, among others.<\/p><p>At this meeting, the Department will also conduct its annual review of Senior Essays and Portfolios with participation by faculty and members of area professional media. During the course of the meeting results of the following measures will be examined:<\/p><p><strong>Assessment Measures of Journalistic and Public Relations Skills<\/strong><br \/>(Information Gathering, Writing, Editing, Use of Technology, Principles of Print Design or Broadcast Organization, Analytical Thinking)<\/p><p><u>Direct<br \/><\/u><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Essay Review; Portfolio Review; ESSAY Results of Questionnaires Completed by Professional Supervisors of Student Internships\/Praticums; Basic Writing Skills Assessment<\/span><\/p><p><u>Indirect<br \/><\/u><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Unit Surveys of Alumni, Student and Alumni Data Provided by the University&#8217;s Office of Assessment and Institutional Research<\/span><\/p><p><strong>Assessment Measures of Student Comprehension of Mass Media Theory and Concepts<\/strong><\/p><p>(Diversity, Ethics, Mass Media History, Mass Media and Society)<\/p><p><u>Direct<\/u><br \/>Pre-\/Post-Test; Senior Essay <br \/><u><br \/>Indirect<\/u><br \/>Unit Surveys of Alumni; Student and Alumni Data Provided by the University&#8217;s Office of Assessment and Institutional Research<\/p><p>After a review of this data, existing goals will be assessed and future goals will be established.<\/p><p><strong>Departmental Alumni Survey Protocols<\/strong><\/p><p>Each fall the Department will conduct a survey of graduates one and five years out to gather information on employment and satisfaction with their education.<\/p><p>Results will be compiled in a data-processing program, such as Excel, so that they can be tabulated and archived.<\/p><p>Faculty will evaluate items to insure the continued value to overall departmental assessment and their methodological validity.<\/p><p><strong>Basic Writing Skills Assessment Protocols<\/strong><\/p><p>The Department will administer the Basic Writing Skills assessment at the sophomore level in MACO 251: News Writing and MACO 252: Reporting, then again in a senior-level course within each concentration (such as MACO 455: Public Affairs Reporting). This 50-item instrument is designed to assess student proficiency in the areas of Associated Press Style, Grammar\/Punctuation, Spelling and Word Usage (such as sexist language or redundancy).<\/p><p>Students who do not score at least a 70 percent on this instrument in MACO 251, will be required complete a departmentally created Canvas course in this area while enrolled in MACO 252. Those students who do not score at least 70 percent on the instrument whole enrolled in MACO 252 will not be allowed to progress into higher-level skills courses.<\/p><p>The goal would be to have 80 percent of seniors scoring 80 percent or more; or to see a 75 percent improvement between sophomore and senior scores.<\/p><p>Results will be compiled in a data-processing program, such as Excel, so that they can be tabulated and archived.<\/p><p>Faculty will evaluate items related to measuring ACEJMC values and competencies every five years (next review AY 2026-2027) in order to insure their continued relationship to Council expectations and methodological validity.<\/p><p><strong>\u00a0<\/strong><strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Internship\/Practicum Reports Protocols<\/strong><\/p><p>Each semester results from intern supervisor reports will be compiled. The reports will contain items measuring student proficiency in media skills (Analytical Thinking, Editing, Information Gathering, Principles of Print Design or Broadcast Organization, Use of Technology and Writing). They will also include items measuring student professionalism (such as punctuality and dependability).<\/p><p>The goal would be to have 85 percent of students score in the \u201cHighly Agree\u201d or \u201cAgree\u201d range on a five-point scale on all items.<\/p><p>Results will be compiled in a data-processing program, such as Excel, so that they can be tabulated and archived.<\/p><p>Faculty will evaluate items related to measuring ACEJMC values and competencies every five years (next review AY 2026-2027) in order to insure their continued relationship to Council expectations and methodological validity.<strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">\u00a0<\/strong><\/p><p><strong>Pre-\/Post-Test Protocols<\/strong><\/p><p>The Pre-\/Post-Test instrument will be administered each to semester to all MACO 101:\u00a0 Survey of Mass Communication students prior to midterm and to all MACO 490: Digital Media Convergence students following midterm (See attached Pre-Post Instrument). The purpose of this measure is to assess during progress in mastering the 10 \u201cProfessional Values and Competencies\u201d expected of graduates from programs accredited by Accrediting Council on Education in Journalism and Mass Communication. Eighty-four items on this instrument are designed to assess student proficiency in these 10 areas. The remaining items are intended to gather information on demographics and media use.<\/p><p>The \u201cAcceptable\u201d score on this instrument will be 70 percent, \u201cMastery\u201d 85 percent. The goal would be to have 85 percent of seniors score in the \u201cAcceptable\u201d range, or to see a 75 percent improvement between freshmen and senior scores.<\/p><p>Results will be compiled in a data-processing program, such as Excel, so that they can be tabulated and archived.<\/p><p>Faculty will evaluate items related to measuring ACEJMC values and competencies every five years (next review AY 2026-2027) in order to insure their continued relationship to Council expectations and methodological validity.<\/p><p><strong>Senior Essay\/Portfolio Review Protocols<\/strong><\/p><p>Each year, prior to its annual assessment meeting, the Department will conduct a review of essays written by and portfolios prepared by students in the capstone course (MACO 490: Digital Media Convergence). Members of the faculty and area media professionals will conduct this review. Review forms will be completed by each participant prior to the meeting.<\/p><p>Forms for the essay review will reflect measures of student proficiency in the student learning outcomes expected by the Accrediting Council on Education in Journalism and Mass Communication related to mass communication theory \u2013 Diversity, Ethics, Mass Media History, Mass Media and Society. Forms for the portfolios review will primarily be directed at assessing student proficiency in ACEJMC\u2019s learning outcomes in the areas of Journalistic and Public Relations Skills \u2013 Analytical Thinking, Editing, Information Gathering, Principles of Print Design or Broadcast Organization, Use of Technology and Writing.<\/p><p>The goal would be to have 100% of students score at least a three on a five-points scale, and 60% scoring four or higher.<\/p><p>Once the forms are completed, results will be compiled in a data-processing program, such as Excel, so that it can be tabulated and archived.<\/p><p>Faculty will evaluate items related to measuring ACEJMC values and competencies every five years (next review AY 2026-2027) in order to insure their continued relationship to Council expectations and methodological validity.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-caf90c8 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"caf90c8\" data-element_type=\"section\" data-e-type=\"section\" id=\"diversity\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5ecd3f2\" data-id=\"5ecd3f2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3911181 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3911181\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fa6517 elementor-widget elementor-widget-heading\" data-id=\"2fa6517\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Diversity Plan<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9517559 elementor-widget elementor-widget-text-editor\" data-id=\"9517559\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t(Created 2004, Amended 2017, Amended 2021)\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7be8fa elementor-widget elementor-widget-text-editor\" data-id=\"a7be8fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>ÐÓ°É´«Ã½\u2019s Mass Communication Department faculty recognizes the value of an education that embraces a wide spectrum of human experience. Such diversity, it is believed, helps develop a broader perspective on issues and facilitates more meaningful social interaction. We strive to create an environment that involves the perspectives of groups that have been historically marginalized based on differences including culture, gender, gender identity, physical differences or race. This includes not only recruiting and retaining a diverse population of faculty, staff and students, but also creating course content and other learning opportunities for addressing media issues relevant to these groups.<\/p><p>\u00a0<\/p><p><strong>Faculty\/Staff<\/strong><\/p><p>The Unit will make a special effort to attract qualified female and minority applicants for open positions, thereby increasing the likelihood that females and minorities will hold representative percentages of positions.<\/p><p>\u00a0<\/p><p>As staff positions are held by civil service employees, the Unit must rely on University recruitment procedures to generate applicant pools. There are University-wide policies designed to ensure adequate numbers of female and minority applicants.<\/p><p>\u00a0<\/p><p>The Unit is largely responsible for soliciting applications for vacant full-time faculty positions. Therefore, the Unit will ensure that whenever it is afforded the opportunity to purchase advertising space for an open faculty position, it will place announcements in the <em>Insight into Diversity<\/em> online magazine. In addition, special notice will be sent by phone to the state\u2019s historically black universities, including Grambling State University and Southern University. Both universities have mass communication undergraduate programs, and Grambling offers a master\u2019s degree. All notices will include statements urging application by females and minority-group members.<\/p><p>\u00a0<\/p><p>The Department seldom uses adjunct instructors. When it has the opportunity to do so, it will strive to find qualified applicants for the posts through its contacts with area professionals, alumni and colleagues at sister institutions.<\/p><p>\u00a0<\/p><p>As with all junior faculty, the Department will lend whatever assistance it can with scheduling and support services to provide the best possible opportunity for advancement in effort to retain these faculty. It will also promote an atmosphere of inclusion.<\/p><p>\u00a0<\/p><p>The Department will each year host an event designed to foster faculty understanding of diversity issues.<\/p><p>\u00a0<\/p><p><em>Assessment:<br \/><\/em><em style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">For each open position, the Department will keep a record of the demographic profile of the applicant pool, the demographic profile of those who receive offers and the demographic profile of those who accept positions. In this way, the Unit can evaluate the effectiveness of recruiting efforts. It will keep a record of diversity-training activities.<\/em><\/p><p>\u00a0<\/p><p><strong>Students<\/strong><\/p><p>The Unit will make a special effort to attract and retain qualified female and minority students. In order to attract these students, the Unit will continue to offer scholarships intended for women and minorities. Its digital media sites will continue to serve as platforms for sharing the stories of student success, places where under-represented populations can see the faces of those who look like themselves achieving personal and professional goals. The Department\u2019s website will report enrollment and retention demographics.<\/p><p>\u00a0<\/p><p>In order to retain these students, the faculty will continue efforts to ensure that there are learning opportunities both within and without the curriculum with relevance for all students, including females and members of minority groups.<\/p><p>\u00a0<\/p><p>For more than 25 years, the Department\u2019s minority enrollment (shaped by existing Diversity plans) has exceeded University averages and compared favorably with area demographics. However, the faculty sees opportunity for improvement.<\/p><p>\u00a0<\/p><p>The Department will set one measurable annual goal aimed at increasing recruiting students of Asian descent or who are member of local indigenous nations, toward a goal of doubling the percentage of enrolled students within those groups within five years (Number of students by AY-2026: Asian \u2013 Five; Hispanic \u2013 20. <strong>Note:<\/strong> As this document is under preparation, the state and nation remain in the grips of the COVID-19 pandemic. Therefore, the Department is setting a conservative goal for the <u>number<\/u> of new students, as the effects of the pandemic on enrollment overall remain to be seen.)<\/p><p>\u00a0<\/p><p>The overall objective of these efforts will be to maintain a student population within the Department which exceeds University minority representation by at least 10 percent.<\/p><p>\u00a0<\/p><p><em>Assessment:<br \/><\/em><em style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Each fall semester the Unit will examine enrollment statistics to determine the demographic profile of its student population.<\/em><\/p><p>\u00a0<\/p><p><strong>Curriculum<\/strong><\/p><p>Curriculum, as used here, is broadly defined to encompass formal course material, as well as extracurricular activities of an educational nature. The Unit will offer classes specifically geared toward addressing diversity issues and will make every effort to include diversity issues in each course where appropriate. The Unit will also strive to ensure representative selection of guest speakers both in and out of class.<\/p><p>\u00a0<\/p><p>Each year the Department will sponsor at least one extra-curricular event, such as special lectures, that addresses diversity issues. This in addition to its existing activities as part of the University\u2019s Black History Month program.<\/p><p>\u00a0<\/p><p>The Department well set a student learning goal of having 90 percent of seniors score at least an 80 percent in the diversity area of the Unit\u2019s Pre-\/Post-Test assessment instrument.<\/p><p>\u00a0<\/p><p><em>Assessment:<br \/><\/em><em style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Course syllabi will be examined for the inclusion of diversity issues. Each member of the faculty will keep records of guest speakers and special events. At the Unit\u2019s annual assessment meeting each spring, the faculty will examine various records and review syllabi in an effort to evaluate the curriculum\u2019s strength in this area.<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d41175d elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d41175d\" data-element_type=\"section\" data-e-type=\"section\" id=\"5year\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d5c59f3\" data-id=\"d5c59f3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4590368 elementor-widget elementor-widget-heading\" data-id=\"4590368\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5-Year Strategic Plan<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4f86bd elementor-widget elementor-widget-text-editor\" data-id=\"f4f86bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tADOPTED AY 2022-2023\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-898fce3 elementor-widget elementor-widget-text-editor\" data-id=\"898fce3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The following document outlines the Department\u2019s strategic goals over the next five years. It encompasses specific areas of unit focus addressed in companion plans, including the <em>MACO Assessment Plan<\/em>, <em>MACO Diversity Plan<\/em> and <em>MACO Recruitment and Retention Plan<\/em>. Delineating explicit action items and attendant objectives will serve as the core of each year\u2019s annual planning process. This process centers on an annual assessment meeting at which progress toward the prior year\u2019s objectives are measured and new objectives established. The Department publishes a report on each meeting\u2019s outcome.<\/p>\n<p><\/p>\n<p><strong>FIVE-YEAR GOALS<\/strong><\/p>\n<p><strong>STUDENT LEARNING OUTCOMES<\/strong><\/p>\n<p><strong>Goal One<\/strong>: One hundred percent of senior students will meet or exceed departmental benchmarks for assessing student mastery of the 10 \u201cprofessional values and competencies\u201d expected of majors graduating from programs certified by the Accrediting Council on Education in Journalism and Mass Communications.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Assessment Plan, MACO Annual Plan and <em>MACO Assessment Report<\/em>(s).<strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">&nbsp;<\/strong><\/p>\n<p><strong>CURRICULUM DEVELOPMENT<\/strong><\/p>\n<p><strong>Goal One<\/strong>: The Department will establish a certification program in either Sports Journalism or Environmental Communication.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Assessment Plan, MACO Annual Plan and <em>MACO Assessment Report<\/em>(s).<\/p>\n<p><\/p>\n<p><strong>FACULTY<\/strong> <strong>DEVELOPMENT<\/strong><\/p>\n<p><strong>Goal One<\/strong>: The Department will have five fulltime faculty members in addition to a department head.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Assessment Plan, MACO Annual Plan and <em>MACO Assessment Report<\/em>(s).<\/p>\n<p><\/p>\n<p><strong>Goal Two<\/strong>: All members of the Department will have earned at least \u201cDistinguished\u201d Student-Advising-and-Mentoring certification.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Annual Plan and <em>MACO Assessment Report<\/em>(s).<\/p>\n<p><strong>&nbsp;<\/strong><strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">ENROLLMENT<\/strong><\/p>\n<p><strong>Goal One<\/strong>: The Department will achieve an overall enrollment of 150 students.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See <em>Recruitment and Retention Plan<\/em><\/p>\n<p><strong>Goal Two<\/strong>: The Department\u2019s enrollment will meet or exceed the demographic profile for diversity representation of the population within the University\u2019s eight-parish service region.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See <em>MACO Diversity Plan<\/em> and <em>Recruitment and Retention Plan<\/em><\/p>\n<p><\/p>\n<p><strong>ENDOWMENTS<\/strong><\/p>\n<p><strong>Goal One<\/strong>: The Department will establish an endowment of at least $250,000 (in addition to those supporting student scholarships) to advance its educational mission.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Annual Plan and <em>MACO Assessment Report<\/em>(s).<\/p>\n<p><\/p>\n<p><strong>ACCREDITATION<\/strong><\/p>\n<p><strong>Goal One<\/strong>: The Department win continue to maintain standards expected of ACEJMC certified programs.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Annual Plan and <em>MACO Assessment Report<\/em>(s)..<\/p>\n<p><\/p>\n<p><strong>THREE-YEAR GOALS<\/strong><\/p>\n<p><strong>STUDENT LEARNING OUTCOMES<\/strong><\/p>\n<p><strong>Goal One<\/strong>: Eighty percent of senior students will meet or exceed departmental benchmarks for assessing student mastery of the 10 core values and competencies expected of majors graduating from programs certified by the Accrediting Council on Education in Journalism and Mass Communications.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Annual Plan and <em>MACO Assessment Report<\/em>(s).<strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">&nbsp;<\/strong><\/p>\n<p><strong>CURRICULUM DEVELOPMENT<\/strong><\/p>\n<p><strong>Goal One<\/strong>:&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The Department will establish a certification program in either Sports Journalism or Environmental Communication.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Annual Plan and <em>MACO Assessment Report<\/em>(s).<\/p>\n<p><\/p>\n<p><strong>FACULTY<\/strong> <strong>DEVELOPMENT<\/strong><\/p>\n<p><strong>Goal One<\/strong>:&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The Department will return to four fulltime faculty members in addition to a department head.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Annual Plan and <em>MACO Assessment Report<\/em>(s).<\/p>\n<p><\/p>\n<p><strong>Goal Two<\/strong>:&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; All members of the Department will have earned at least \u201cCertified\u201d Student-Advising-and-Mentoring designation.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Annual Plan and <em>MACO Assessment Report<\/em>(s).<\/p>\n<p><strong>&nbsp;<\/strong><strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">ENROLLMENT<\/strong><\/p>\n<p><strong>Goal One<\/strong>: The Department will achieve an overall enrollment of 125 students.<\/p>\n<p><strong>Method<\/strong>: See <em>Recruitment and Retention Plan<\/em><\/p>\n<p><strong>Goal Two<\/strong>: The Department\u2019s enrollment will meet or exceed the demographic profile for diversity representation of the population within the University\u2019s eight-parish service region.<\/p>\n<p><strong>Method<\/strong>: See <em>MACO Diversity Plan<\/em> and <em>Recruitment and Retention Plan<\/em><\/p>\n<p><\/p>\n<p><strong>ENDOWMENTS<\/strong><\/p>\n<p><strong>Goal One<\/strong>: The Department will establish an endowment of at least $125,000 (in addition to those supporting student scholarships) to advance its educational mission.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Annual Plan and <em>MACO Assessment Report<\/em>(s).<\/p>\n<p><\/p>\n<p><strong>ACCREDITATION<\/strong><\/p>\n<p><strong>Goal One<\/strong>: The Department will have received renewal of ACEJMC Accreditation.<\/p>\n<p><strong>Method\/Assessment<\/strong>: See MACO Annual Plan and <em>MACO Assessment Report<\/em>(s).<\/p>\n<p><\/p>\n<p><strong>Assessment Plan<\/strong><\/p>\n<p><strong>(Revised Spring\/Summer 2021)<\/strong><strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">&nbsp;<\/strong><\/p>\n<p><b>ADD IN ADVISING SURVEY AND SENIOR SURVEY<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Data from assessment student-learning objectives has driven curriculum development within<\/span><\/p>\n<p>the Unit for more than 25 years. The process became formalized in 1999 when the<\/p>\n<p>Department adopted its first structured assessment plan. The concepts in William G. Christ\u2019s<\/p>\n<p>book on assessment, Assessing Media Education: A Resource Handbook for Educators and<\/p>\n<p>Administrators, played a central role in shaping the plan.<\/p>\n<p>The Department of Mass Communication will annually conduct at least one meeting for the purpose of assessment. Assessment of student learning will be a primary focus of this meeting, with particular attention paid to the Accrediting Council on Education in Journalism and Mass Communication\u2019s 10 \u201cProfessional Values and Competencies.\u201d Prior to this meeting, faculty will review accumulated data from sources including: Senior Exit Surveys conducted by the University\u2019s Office of Assessment and Institutional Research, Departmental Alumni Surveys, the Pre\/Post Test program, the Basic Writing Skills assessment and Internship Reports, among others.<\/p>\n<p><\/p>\n<p>At this meeting, the Department will also conduct its annual review of Senior Portfolios with participation by faculty and members of area professional media. During the course of the meeting results of the following measures will be examined:<\/p>\n<p><\/p>\n<p><strong>Assessment Measures of Journalistic and Public Relations Skills<\/strong><br>(Information Gathering, Writing, Editing, Use of Technology, Principles of Print Design or Broadcast Organization, Analytical Thinking)<\/p>\n<h4>Direct<\/h4>\n<p>Portfolio Review; Results of Questionnaires Completed by Professional Supervisors of Student Internships\/Praticums; Basic Writing Skills Assessment<br><u>Indirect<\/u><\/p>\n<p>Unit Surveys of Alumni, Student and Alumni Data Provided by the University&#8217;s Office of Assessment and Institutional Research<\/p>\n<p><\/p>\n<p><b>Assessment Measures of Student Comprehension of Mass Media Theory and Concepts<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">(Diversity, Ethics, Mass Media History, Mass Media and Society)<\/span><\/p>\n<p><u>Direct<\/u><br>Pre-\/Post-Test; Senior Essay <br><u>Indirect<\/u><br>Unit Surveys of Alumni; Student and Alumni Data Provided by the University&#8217;s Office of Assessment and Institutional Research<\/p>\n<p><\/p>\n<p>After a review of this data, existing goals will be assessed and future goals will be established.<\/p>\n<p><\/p>\n<p><b>Departmental Alumni Survey Protocols<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Each fall the Department will conduct a survey of graduates one and five years out to gather information on employment and satisfaction with their education.<\/span><\/p>\n<p><\/p>\n<p>Results will be compiled in a data-processing program, such as Excel, so that they can be tabulated and archived.<\/p>\n<p><\/p>\n<p>Faculty will evaluate items to insure the continued value to overall departmental assessment and their methodological validity.<\/p>\n<p><\/p>\n<p><b>Basic Writing Skills Assessment Protocols<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The Department will administer the Basic Writing Skills assessment at the sophomore level in MACO 251: News Writing and MACO 252: Reporting, then again in a senior-level course within each concentration (such as MACO 455: Public Affairs Reporting). This 50-item instrument is (see below) designed to assess student proficiency in the areas of Associated Press Style, Grammar\/Punctuation, Spelling and Word Usage (such as sexist language or redundancy).<\/span><\/p>\n<p><\/p>\n<p>Students who do not score at least a 70 percent on this instrument in MACO 251, will be required complete a departmentally created Canvas course in this area while enrolled in MACO 252. Those students who do not score at least 70 percent on the instrument whole enrolled in MACO 252 will not be allowed to progress into higher-level skills courses.<\/p>\n<p><\/p>\n<p>The goal would be to have 80 percent of seniors scoring 80 percent or more; or to see a 75 percent improvement between sophomore and senior scores.<\/p>\n<p><\/p>\n<p>Results will be compiled in a data-processing program, such as Excel, so that they can be tabulated and archived.<\/p>\n<p><\/p>\n<p>Faculty will evaluate items related to measuring ACEJMC values and competencies every five years (next review AY 2026-2027) in order to insure their continued relationship to Council expectations and methodological validity.<strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">&nbsp;<\/strong><\/p>\n<p><b>Internship\/Practicum Reports Protocols<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Each semester results from intern supervisor reports will be compiled. The reports will contain items measuring student proficiency in media skills (Analytical Thinking, Editing, Information Gathering, Principles of Print Design or Broadcast Organization, Use of Technology and Writing). They will also include items measuring student professionalism (such as punctuality and dependability).<\/span><\/p>\n<p><\/p>\n<p>The goal would be to have 85 percent of students score in the \u201cHighly Agree\u201d or \u201cAgree\u201d range on a five-point scale on all items.<\/p>\n<p><\/p>\n<p>Results will be compiled in a data-processing program, such as Excel, so that they can be tabulated and archived.<\/p>\n<p><\/p>\n<p>Faculty will evaluate items related to measuring ACEJMC values and competencies every five years (next review AY 2026-2027) in order to insure their continued relationship to Council expectations and methodological validity.<strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">&nbsp;<\/strong><\/p>\n<p><\/p>\n<p><b>Pre-\/Post-Test Protocols<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The Pre-\/Post-Test instrument will be administered each to semester to all MACO 101:&nbsp; Survey of Mass Communication students prior to midterm and to all MACO 490: Digital Media Convergence students following midterm (See attached Pre-Post Instrument). The purpose of this measure is to assess during progress in mastering the 10 \u201cProfessional Values and Competencies\u201d expected of graduates from programs accredited by Accrediting Council on Education in Journalism and Mass Communication. Eighty-four items on this instrument are designed to assess student proficiency in these 10 areas. The remaining items are intended to gather information on demographics and media use.<\/span><\/p>\n<p><\/p>\n<p>The \u201cAcceptable\u201d score on this instrument will be 70 percent, \u201cMastery\u201d 85 percent. The goal would be to have 85 percent of seniors score in the \u201cAcceptable\u201d range, or to see a 75 percent improvement between freshmen and senior scores.<\/p>\n<p><\/p>\n<p>Results will be compiled in a data-processing program, such as Excel, so that they can be tabulated and archived.<\/p>\n<p><\/p>\n<p>Faculty will evaluate items related to measuring ACEJMC values and competencies every five years (next review AY 2026-2027) in order to insure their continued relationship to Council expectations and methodological validity.<\/p>\n<p><\/p>\n<p><b>Senior Essay\/Portfolio Review Protocols<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Each year, prior to its annual assessment meeting, the Department will conduct a review of essays written by and portfolios prepared by students in the capstone course (MACO 490: Digital Media Convergence). Members of the faculty and area media professionals will conduct this review. Review forms (see below) will be completed by each participant prior to the meeting.<\/span><\/p>\n<p><\/p>\n<p>Forms for the essay review will reflect measures of student proficiency in the student learning outcomes expected by the Accrediting Council on Education in Journalism and Mass Communication related to mass communication theory \u2013 Diversity, Ethics, Mass Media History, Mass Media and Society. Forms for the portfolios review will primarily be directed at assessing student proficiency in ACEJMC\u2019s learning outcomes in the areas of Journalistic and Public Relations Skills \u2013 Analytical Thinking, Editing, Information Gathering, Principles of Print Design or Broadcast Organization, Use of Technology and Writing.<\/p>\n<p><\/p>\n<p>The goal would be to have 100% of students score at least a three on a five-points scale, and 60% scoring four or higher.<\/p>\n<p><\/p>\n<p>Once the forms are completed, results will be compiled in a data-processing program, such as Excel, so that it can be tabulated and archived.<\/p>\n<p><\/p>\n<p>Faculty will evaluate items related to measuring ACEJMC values and competencies every five years (next review AY 2026-2027) in order to insure their continued relationship to Council expectations and methodological validity.<\/p>\n<p><\/p>\n<p><strong>MACO ENROLLMENT PLAN<\/strong><\/p>\n<p><b>Fall 2021<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">(Note: This plan reflects a consolidation of exiting recruitment and retention plans.)<\/span><\/p>\n<p><\/p>\n<p>Overall enrollment is a function of two functions, recruitment of new students and retention of existing students. The Department has set as a goal an enrollment of 140 students by AY 2025-2026. The purpose of this document is to outline various departmental initiatives directed at either recruitment or retention in pursuit of this goal. At points it may make reference to other existing campaigns.<\/p>\n<p><\/p>\n<p><strong>RECRUITMENT<\/strong><\/p>\n<p><b>Goal<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The Department\u2019s target is two-percent annual growth in new students.<\/span><\/p>\n<p><\/p>\n<p><b>On-going activities<br><\/b><span style=\"color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif;font-size: 16px\">High School Journalism Workshops: The Department will host annual workshops for area high school students. It will invite participation from Enrollment Services.<\/span><\/p>\n<p><\/p>\n<p>High School Visits: Faculty members will conduct five on-site journalism workshops in the University\u2019s service region each year.<\/p>\n<p><\/p>\n<p>Sporting Events: The Department will set up a display at Family Day and host a Homecoming tailgate.<\/p>\n<p><\/p>\n<p>Welcome Back Day: Each year the Department will be a leading participant in Welcome Back Day Activities.<\/p>\n<p><\/p>\n<p>Enrollment Services: At least one faculty member will participate at each Enrollment Services event, Scholars\u2019 Night, Orientation and Colonel Day. All faculty members will be required to attend at least one of these events. It will also send links to the Department\u2019s website and social media platforms to perspective students considering MACO or who are undecided on a major whose names would be provided by Enrollment Services. It will conduct tours of the Department for perspective students arraigned by Enrollment Services.<\/p>\n<p><\/p>\n<p>Undecided Majors: The Department will at least once per year send correspondence to University freshmen who have not decided on a major.<\/p>\n<p><\/p>\n<p>Departmental Tours: Continue to conduct tours of the Department for perspective students arraigned by Department faculty or student organizations.<\/p>\n<p><\/p>\n<p>Transfers: A departmental representative will respond within two work days to any request for a transcript evaluation from the Transfer Student Resource Center (See Report Below under Assessment).<\/p>\n<p><\/p>\n<p>Theater Performance: The present a special, daytime performance of a ÐÓ°É´«Ã½ Players production for high school students from the University\u2019s service region each year. It will invite participation from Enrollment Services.<\/p>\n<p><\/p>\n<p>Follow-ups: At each appropriate opportunity, the Department will solicit contact information from prospective students for follow-up communication.<\/p>\n<p><\/p>\n<p><b>Special Events<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The Department will continually seek opportunities for special recruiting activities, and may in its annual plan for a given year outline a particular objective or program.<\/span><strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">&nbsp;<\/strong><\/p>\n<p><b>Messaging<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The Department will improve use of its digital-media pages as outlined in the attached 2020 Recruitment plan.<\/span><\/p>\n<p><\/p>\n<p>The Department will leverage the newly opened convergence student media space.<\/p>\n<p><\/p>\n<p>The Department will continue to employ High Impact Learning Practices to a significant degree across the Curriculum, and include emphasis on this approach to education in communication with internal and external publics.<\/p>\n<p><\/p>\n<p>It will continue to provide information to the COAL dean and University Relations regarding departmental activities.<\/p>\n<p><b>Objective(s)<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The Department will make contact with at least 70 high school seniors, toward the goal of increasing first-time freshmen enrollment by three percent for fall of AY 2022-2023.<\/span><\/p>\n<p><b>Assessment<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The Department will compile an Annual Recruitment Report (Below). This report will include the number of contacts with prospective students and any follow-actions.<\/span><\/p>\n<p><\/p>\n<p>At its annual assessment meeting the faculty will review data on enrollment provided by the Office of Institutional Assessment.<\/p>\n<p><strong>Annual Recruitment Contact Report<\/strong><\/p>\n<p><\/p>\n<table>\n<tbody>\n<tr>\n<td width=\"118\">\n<p><strong>Event<\/strong><\/p>\n<\/td>\n<td width=\"118\">\n<p><strong>Number of Students<\/strong><\/p>\n<\/td>\n<td width=\"118\">\n<p><strong>Student Names<\/strong><\/p>\n<\/td>\n<td width=\"118\">\n<p><strong>Contact Information<\/strong><\/p>\n<\/td>\n<td width=\"118\">\n<p><strong>Follow-up<\/strong><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"118\">\n<\/td>\n<td width=\"118\">\n<\/td>\n<td width=\"118\">\n<\/td>\n<td width=\"118\">\n<\/td>\n<td width=\"118\">\n<\/td>\n<\/tr>\n<tr>\n<td width=\"118\">\n<\/td>\n<td width=\"118\">\n<\/td>\n<td width=\"118\">\n<\/td>\n<td width=\"118\">\n<\/td>\n<td width=\"118\">\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>Prospective-Student Contact Information<\/strong><\/p>\n<p><strong>_______<u>(EVENT)<\/u>_______<\/strong><\/p>\n<p><\/p>\n<table>\n<tbody>\n<tr>\n<td width=\"127\">\n<p><strong>Student Names<\/strong><\/p>\n<\/td>\n<td width=\"288\">\n<p><strong>Contact Information<\/strong><\/p>\n<\/td>\n<td width=\"174\">\n<p><strong>Follow-up<\/strong><\/p>\n<p><strong>(Method\/Date)<\/strong><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"127\">\n<\/td>\n<td width=\"288\">\n<\/td>\n<td width=\"174\"><br><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>Transfer Student Report<\/strong><\/p>\n<p><\/p>\n<table>\n<tbody>\n<tr>\n<td width=\"248\">\n<p><strong>Student<\/strong><\/p>\n<\/td>\n<td width=\"101\">\n<p><strong>Concentration<\/strong><\/p>\n<\/td>\n<td width=\"112\">\n<p><strong>Date Received<\/strong><\/p>\n<\/td>\n<td width=\"162\">\n<p><strong>Date of Response<\/strong><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"248\">\n<\/td>\n<td width=\"101\">\n<\/td>\n<td width=\"112\">\n<\/td>\n<td width=\"162\">\n<\/td>\n<\/tr>\n<tr>\n<td width=\"248\">\n<\/td>\n<td width=\"101\">\n<\/td>\n<td width=\"112\">\n<\/td>\n<td width=\"162\">\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>&nbsp;<\/strong><strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">RETENTION<\/strong><\/p>\n<p><b>Goal<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The most recent cohort (F2014) had a six-year graduation rate in the Department of 16.7 percent and 50 percent overall at the University (this last figure exceeds the University average). At the end of four years, the retention rate within the program was 20 percent and 53.3 percent at the University overall.<\/span><\/p>\n<p><\/p>\n<p>The Department\u2019s targets will be to increase the six-year graduation rate and four-year retention rate for the Fall 2021 Cohort within the Unit by 20 percent across all demographic groups.<\/p>\n<p><\/p>\n<p><b>On-going activities<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Student Media: The Department will continue supervision of the following student media operations \u2013 KNSU-FM radio Station, KNSU-TV, <\/span><em style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The ÐÓ°É´«Ã½ Worth<\/em><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\"> online and three magazines (<\/span><em style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Chezy Nous<\/em><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">, <\/span><em style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Garde Voir Ci <\/em><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">and <\/span><em style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The ÐÓ°É´«Ã½ Worth<\/em><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">).<\/span><\/p>\n<p><\/p>\n<p>Student Organizations: The Department will continue to sponsor the following student honor or professional organizations \u2013 Kappa Tau Alpha, Radio Television Digital News Association, Society for Professional Journalists and Public Relations Student Society of America.<\/p>\n<p><\/p>\n<p>Internship Opportunities: The Department will continue to expand internship opportunities, include making publicity related to them more efficient.<\/p>\n<p><\/p>\n<p>High Impact Learning Practices: The Department utilizes HIPs extensively. Of the Unit&#8217;s 32 courses, 84.4 percent employ at least one HIP (The remaining five classes are production courses). Almost 69 percent of the classes utilize more than one (2.16 on average), and more than 15 percent use as many as four. The Department will continue this focus.<\/p>\n<p><\/p>\n<p>Diversity: As stated in its Diversity Plan, Department faculty recognizes the value of an education that embraces a wide spectrum of human experience. This includes fostering a classroom environment that includes the perspectives of groups that have been historically marginalized based on culture, gender, gender identity or race and creating course content and other learning opportunities for addressing media issues relevant to these marginalized groups.<\/p>\n<p><\/p>\n<p>Sporting Events: The Department will host a tailgate party at Homecoming each year.<\/p>\n<p><\/p>\n<p>Special Events: The Department may plan in a given year an event or events designed to promote a feeling of belonging among students, such as apparel merchandise sales.<\/p>\n<p><\/p>\n<p>Transition Plan: The Department will continue to work with representatives from Academic Advising to make transition to departmental advising as efficient as possible. This include faculty receiving specialized training on AA processes and interacting with UNIV 101 courses.<\/p>\n<p><\/p>\n<p>Advising: The Department will continue efforts to provide effective advising, and will each year hold an orientation program for majors.<\/p>\n<p><\/p>\n<p>Remediation: The Department will maintain a Moodle-based course on Basic Writing Skills to assist students develop the skills needed to achieve the required scores on that assessment instrument.<\/p>\n<p><\/p>\n<p><b>Messaging<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Course syllabi will include those HIPs utilized therein.<\/span><\/p>\n<p><\/p>\n<p>Course syllabi will highlight those activities that address matters related to diversity.<\/p>\n<p><\/p>\n<p>The Department will&nbsp;<\/p>\n<p><\/p>\n<p><b>Objective(s)<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The Department will make contact with at least 70 high school seniors, toward the goal of increasing first-time freshmen enrollment by three percent for fall of AY 2022-2023.<\/span><strong style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">&nbsp;<\/strong><\/p>\n<p><b>Assessment<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The Department will every two years (next AY 2022-2023) review syllabi with regards to inclusion of HIPs and Diversity issues.<\/span><\/p>\n<p><\/p>\n<p>The Department will each year compile a report on activities directed at retention that will be reviewed at the annual assessment meeting.<\/p>\n<p><\/p>\n<p>The Department will review retention data provided by the Office of Institutional Assessment.<\/p>\n<p><\/p>\n<p>Each year the Department will review data on student satisfaction with departmental advising provided by the Office of Institutional Assessment.<\/p>\n<p><\/p>\n<p><strong>High Impact Table (Partial)<\/strong><\/p>\n<p><\/p>\n<p><strong>Department of Mass Communication<\/strong><\/p>\n<p><strong>Diversity Plan<\/strong><\/p>\n<p><strong>(Created 2004, Amended 2017, Amended 2021)<\/strong><\/p>\n<p>ÐÓ°É´«Ã½\u2019s Mass Communication Department faculty recognizes the value of an education that embraces a wide spectrum of human experience. Such diversity, it is believed, helps develop a broader perspective on issues and facilitates more meaningful social interaction. <em>We strive to create an environment that involves the perspectives of groups that have been historically marginalized based on differences including culture, gender, gender identity, physical differences or race. <\/em>This includes not only recruiting and retaining a diverse population of faculty, staff and students, but also creating course content and other learning opportunities for addressing media issues relevant to these groups.<\/p>\n<p><\/p>\n<p><b>Faculty\/Staff<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The Unit will make a special effort to attract qualified female and minority applicants for open positions, thereby increasing the likelihood that females and minorities will hold representative percentages of positions.<\/span><\/p>\n<p><\/p>\n<p>As staff positions are held by civil service employees, the Unit must rely on University recruitment procedures to generate applicant pools. There are University-wide policies designed to ensure adequate numbers of female and minority applicants.<\/p>\n<p><\/p>\n<p>The Unit is largely responsible for soliciting applications for vacant full-time faculty positions. Therefore, the Unit will ensure that whenever it is afforded the opportunity to purchase advertising space for an open faculty position, it will place announcements in the <em>Insight into Diversity<\/em> online magazine. In addition, special notice will be sent by phone to the state\u2019s historically black universities, including Grambling State University and Southern University. Both universities have mass communication undergraduate programs, and Grambling offers a master\u2019s degree. All notices will include statements urging application by females and minority-group members.<\/p>\n<p><\/p>\n<p>The Department seldom uses adjunct instructors. When it has the opportunity to do so, it will strive to find qualified applicants for the posts through its contacts with area professionals, alumni and colleagues at sister institutions.<\/p>\n<p><\/p>\n<p>As with all junior faculty, the Department will lend whatever assistance it can with scheduling and support services to provide the best possible opportunity for advancement in effort to retain these faculty. It will also promote an atmosphere of inclusion.<\/p>\n<p><\/p>\n<p>The Department will each year host an event designed to foster faculty understanding of diversity issues.<\/p>\n<p><\/p>\n<p><em>Assessment:<br><\/em><em style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">For each open position, the Department will keep a record of the demographic profile of the applicant pool, the demographic profile of those who receive offers and the demographic profile of those who accept positions. In this way, the Unit can evaluate the effectiveness of recruiting efforts. It will keep a record of diversity-training activities.<\/em><\/p>\n<p><\/p>\n<p><b>Students<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">The Unit will make a special effort to attract and retain qualified female and minority students. In order to attract these students, the Unit will continue to offer scholarships intended for women and minorities. Its digital media sites will continue to serve as platforms for sharing the stories of student success, places where under-represented populations can see the faces of those who look like themselves achieving personal and professional goals. The Department\u2019s website will report enrollment and retention demographics.<\/span><\/p>\n<p><\/p>\n<p>In order to retain these students, the faculty will continue efforts to ensure that there are learning opportunities both with and without the curriculum with relevance for all students, including females and members of minority groups.<\/p>\n<p><\/p>\n<p>For more than 25 years, the Department\u2019s minority enrollment (shaped by existing Diversity plans) has exceeded University averages and compared favorably with area demographics. However, the faculty sees opportunity for improvement.<\/p>\n<p><\/p>\n<p>The Department will set one measurable annual goal aimed at increasing recruiting students of Asian descent or who are member of local indigenous nations, toward a goal of doubling the percentage of enrolled students within those groups within five years (Number of students by AY-2026: Asian \u2013 Five; Hispanic \u2013 20. <strong>Note:<\/strong> As this document is under preparation, the state and nation remain in the grips of the COVID-19 pandemic. Therefore, the Department is setting a conservative goal for the <u>number<\/u> of new students, as the effects of the pandemic on enrollment overall remain to be seen.)<\/p>\n<p><\/p>\n<p>The overall objective of these efforts will be to maintain a student population within the Department which exceeds University minority representation by at least 10 percent.<\/p>\n<p><\/p>\n<p><em>Assessment:<br><\/em><em style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Each fall semester the Unit will examine enrollment statistics to determine the demographic profile of its student population.<\/em><\/p>\n<p><\/p>\n<p><b>Curriculum<br><\/b><span style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Curriculum, as used here, is broadly defined to encompass formal course material, as well as extracurricular activities of an educational nature. The Unit will offer classes specifically geared toward addressing diversity issues and will make every effort to include diversity issues in each course where appropriate. The Unit will also strive to ensure representative selection of guest speakers both in and out of class.<\/span><\/p>\n<p><\/p>\n<p>Each year the Department will sponsor at least one extra-curricular event, such as special lectures, that addresses diversity issues. This in addition to its existing activities as part of the University\u2019s Black History Month program.<\/p>\n<p><\/p>\n<p>The Department well set a student learning goal of having 90 percent of seniors score at least an 80 percent in the diversity area of the Unit\u2019s Pre-\/Post-Test assessment instrument.<\/p>\n<p><\/p>\n<p><em>Assessment:<br><\/em><em style=\"font-size: 16px;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif\">Course syllabi will be examined for the inclusion of diversity issues. Each member of the faculty will keep records of guest speakers and special events. At the Unit\u2019s annual assessment meeting each spring, the faculty will examine various records and review syllabi in an effort to evaluate the curriculum\u2019s strength in this area.<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8524495 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8524495\" data-element_type=\"section\" data-e-type=\"section\" id=\"enrollment\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7f969e5\" data-id=\"7f969e5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b03d84f elementor-widget elementor-widget-heading\" data-id=\"b03d84f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Enrollment Plan<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c1a6a0 elementor-widget elementor-widget-text-editor\" data-id=\"2c1a6a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Fall 2021<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01106f9 elementor-widget elementor-widget-text-editor\" data-id=\"01106f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>(Note: This plan reflects a consolidation of exiting recruitment and retention plans.)<\/p><p>Overall enrollment is a function of two functions, recruitment of new students and retention of existing students. The Department has set as a goal an enrollment of 140 students by AY 2025-2026. The purpose of this document is to outline various departmental initiatives directed at either recruitment or retention in pursuit of this goal. At points it may make reference to other existing campaigns.<\/p><p><strong>RECRUITMENT<\/strong><\/p><p><strong>Goal<\/strong><\/p><p>The Department\u2019s target is two-percent annual growth in new students.<\/p><p><strong>On-going activities<\/strong><\/p><p>High School Journalism Workshops: The Department will host annual workshops for area high school students. It will invite participation from Enrollment Services.<\/p><p>High School Visits: Faculty members will conduct five on-site journalism workshops in the University\u2019s service region each year.<\/p><p>Sporting Events: The Department will set up a display at Family Day and host a Homecoming tailgate.<\/p><p>Welcome Back Day: Each year the Department will be a leading participant in Welcome Back Day Activities.<\/p><p>Enrollment Services: At least one faculty member will participate at each Enrollment Services event, Scholars\u2019 Night, Orientation and Colonel Day. All faculty members will be required to attend at least one of these events. It will also send links to the Department\u2019s website and social media platforms to perspective students considering MACO or who are undecided on a major whose names would be provided by Enrollment Services. It will conduct tours of the Department for perspective students arraigned by Enrollment Services.<\/p><p>Undecided Majors: The Department will at least once per year send correspondence to University freshmen who have not decided on a major.<\/p><p>Departmental Tours: Continue to conduct tours of the Department for prospective students arraigned by Department faculty or student organizations.<\/p><p>Transfers: A departmental representative will respond within two work days to any request for a transcript evaluation from the Transfer Student Resource Center (See Report Below under Assessment).<\/p><p>Theater Performance: The present a special, daytime performance of a ÐÓ°É´«Ã½ Players production for high school students from the University\u2019s service region each year. It will invite participation from Enrollment Services.<\/p><p>Follow-ups: At each appropriate opportunity, the Department will solicit contact information from prospective students for follow-up communication.<\/p><p><strong>Special Events<\/strong><\/p><p>The Department will continually seek opportunities for special recruiting activities, and may in its annual plan for a given year outline a particular objective or program.<\/p><p><strong>Messaging<\/strong><\/p><p>The Department will improve use of its digital-media pages as outlined in the attached 2020 Recruitment plan.<\/p><p>The Department will leverage the newly opened convergence student media space.<\/p><p>The Department will continue to employ High Impact Learning Practices to a significant degree across the Curriculum, and include emphasis on this approach to education in communication with internal and external publics.<\/p><p>It will continue to provide information to the COAL dean and University Relations regarding departmental activities.<\/p><p><strong>Objective(s)<\/strong><\/p><p>The Department will make contact with at least 70 high school seniors, toward the goal of increasing first-time freshmen enrollment by three percent for fall of AY 2022-2023.<\/p><p><strong>Assessment<\/strong><\/p><p>The Department will compile an Annual Recruitment Report (Below). This report will include the number of contacts with prospective students and any follow-actions.<\/p><p>At its annual assessment meeting the faculty will review data on enrollment provided by the Office of Institutional Assessment.<\/p><p><strong>Annual Recruitment Contact Report<\/strong><\/p><table style=\"font-size: 16px;font-style: normal\"><tbody><tr><td width=\"118\"><p><strong>Event<\/strong><\/p><\/td><td width=\"118\"><p><strong>Number of Students<\/strong><\/p><\/td><td width=\"118\"><p><strong>Student Names<\/strong><\/p><\/td><td width=\"118\"><p><strong>Contact Information<\/strong><\/p><\/td><td width=\"118\"><p><strong>Follow-up<\/strong><\/p><\/td><\/tr><tr><td width=\"118\"><p>\u00a0<\/p><\/td><td width=\"118\"><p>\u00a0<\/p><\/td><td width=\"118\"><p>\u00a0<\/p><\/td><td width=\"118\"><p>\u00a0<\/p><\/td><td width=\"118\"><p>\u00a0<\/p><\/td><\/tr><tr><td width=\"118\"><p>\u00a0<\/p><\/td><td width=\"118\"><p>\u00a0<\/p><\/td><td width=\"118\"><p>\u00a0<\/p><\/td><td width=\"118\"><p>\u00a0<\/p><\/td><td width=\"118\"><p>\u00a0<\/p><\/td><\/tr><\/tbody><\/table><p>\u00a0<\/p><p><strong>Prospective-Student Contact Information<\/strong><\/p><p><strong>_______<u>(EVENT)<\/u>_______<\/strong><\/p><table><tbody><tr><td width=\"127\"><p><strong>Student Names<\/strong><\/p><\/td><td width=\"288\"><p><strong>Contact Information<\/strong><\/p><\/td><td width=\"174\"><p><strong>Follow-up<\/strong><\/p><p><strong>(Method\/Date)<\/strong><\/p><\/td><\/tr><tr><td width=\"127\"><p>\u00a0<\/p><\/td><td width=\"288\"><p>\u00a0<\/p><\/td><td width=\"174\"><p><strong style=\"font-size: 16px\">\u00a0<\/strong><\/p><\/td><\/tr><\/tbody><\/table><p><strong>Transfer Student Report<\/strong><\/p><table><tbody><tr><td width=\"248\"><p><strong>Student<\/strong><\/p><\/td><td width=\"101\"><p><strong>Concentration<\/strong><\/p><\/td><td width=\"112\"><p><strong>Date Received<\/strong><\/p><\/td><td width=\"162\"><p><strong>Date of Response<\/strong><\/p><\/td><\/tr><tr><td width=\"248\"><p>\u00a0<\/p><\/td><td width=\"101\"><p>\u00a0<\/p><\/td><td width=\"112\"><p>\u00a0<\/p><\/td><td width=\"162\"><p>\u00a0<\/p><\/td><\/tr><tr><td width=\"248\"><p>\u00a0<\/p><\/td><td width=\"101\"><p>\u00a0<\/p><\/td><td width=\"112\"><p>\u00a0<\/p><\/td><td width=\"162\"><p>\u00a0<\/p><\/td><\/tr><\/tbody><\/table><p><strong>RETENTION<\/strong><\/p><p><strong>Goal<\/strong><\/p><p>The most recent cohort (F2014) had a six-year graduation rate in the Department of 16.7 percent and 50 percent overall at the University (this last figure exceeds the University average). At the end of four years, the retention rate within the program was 20 percent and 53.3 percent at the University overall.<\/p><p>The Department\u2019s targets will be to increase the six-year graduation rate and four-year retention rate for the Fall 2021 Cohort within the Unit by 20 percent across all demographic groups.<\/p><p><strong>On-going activities<\/strong><\/p><p>Student Media: The Department will continue supervision of the following student media operations \u2013 KNSU-FM radio Station, KNSU-TV, <em>The ÐÓ°É´«Ã½ Worth<\/em> online and three magazines (<em>Chezy Nous<\/em>, <em>Garde Voir Ci <\/em>and <em>The ÐÓ°É´«Ã½ Worth<\/em>).<\/p><p>Student Organizations: The Department will continue to sponsor the following student honor or professional organizations \u2013 Kappa Tau Alpha, Radio Television Digital News Association, Society for Professional Journalists and Public Relations Student Society of America.<\/p><p>Internship Opportunities: The Department will continue to expand internship opportunities, include making publicity related to them more efficient.<\/p><p>High Impact Learning Practices: The Department utilizes HIPs extensively. Of the Unit&#8217;s 32 courses, 84.4 percent employ at least one HIP (The remaining five classes are production courses). Almost 69 percent of the classes utilize more than one (2.16 on average), and more than 15 percent use as many as four. The Department will continue this focus.<\/p><p>Diversity: As stated in its Diversity Plan, Department faculty recognizes the value of an education that embraces a wide spectrum of human experience. This includes fostering a classroom environment that includes the perspectives of groups that have been historically marginalized based on culture, gender, gender identity or race and creating course content and other learning opportunities for addressing media issues relevant to these marginalized groups.<\/p><p>Sporting Events: The Department will host a tailgate party at Homecoming each year.<\/p><p>Special Events: The Department may plan in a given year an event or events designed to promote a feeling of belonging among students, such as apparel merchandise sales.<\/p><p>Transition Plan: The Department will continue to work with representatives from Academic Advising to make transition to departmental advising as efficient as possible. This include faculty receiving specialized training on AA processes and interacting with UNIV 101 courses.<\/p><p>Advising: The Department will continue efforts to provide effective advising, and will each year hold an orientation program for majors.<\/p><p>Remediation: The Department will maintain a Moodle-based course on Basic Writing Skills to assist students develop the skills needed to achieve the required scores on that assessment instrument.<\/p><p><strong>Messaging<\/strong><\/p><p>Course syllabi will include those HIPs utilized therein.<\/p><p>Course syllabi will highlight those activities that address matters related to diversity.<\/p><p>The Department will \u00a0<\/p><p><strong>Objective(s)<\/strong><\/p><p>The Department will make contact with at least 70 high school seniors, toward the goal of increasing first-time freshmen enrollment by three percent for fall of AY 2022-2023.<\/p><p><strong>Assessment<\/strong><\/p><p>The Department will every two years (next AY 2022-2023) review syllabi with regards to inclusion of HIPs and Diversity issues.<\/p><p>The Department will each year compile a report on activities directed at retention that will be reviewed at the annual assessment meeting.<\/p><p>The Department will review retention data provided by the Office of Institutional Assessment.<\/p><p>Each year the Department will review data on student satisfaction with departmental advising provided by the Office of Institutional Assessment.<\/p><p><strong>High Impact Table (Partial)<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4ae2494e elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4ae2494e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-25d22cdd\" data-id=\"25d22cdd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-38be786f elementor-widget elementor-widget-template\" data-id=\"38be786f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3433\" class=\"elementor elementor-3433\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a2be794 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"6a2be794\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-74eb8186\" data-id=\"74eb8186\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-23052281 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"23052281\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1e2a9a23\" data-id=\"1e2a9a23\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-470c5e95 elementor-widget elementor-widget-heading\" data-id=\"470c5e95\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CONTACT INFORMATION<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18dc90c elementor-widget elementor-widget-text-editor\" data-id=\"18dc90c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4 class=\"widget-title widgettitle\">Department of Mass Communication (MACO)<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-293f191d elementor-position-inline-start elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"293f191d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-grow-rotate\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-map-marker-alt\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tOffice Location\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t102 Talbot Hall\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11b74b86 elementor-position-inline-start elementor-mobile-position-inline-start elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"11b74b86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-grow-rotate\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-envelope\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tMailing Address\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tPO Box 2031, Thibodaux, LA 70310\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57203c03 elementor-position-inline-start elementor-mobile-position-inline-start elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"57203c03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-grow-rotate\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-phone\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tPhone\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t985.448.4586<br \/>\n<b>fax:<\/b> 985.448.4577\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73c42190 elementor-position-inline-start elementor-mobile-position-inline-start elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"73c42190\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"mailto:james.stewart@nicholls.edu\" class=\"elementor-icon elementor-animation-grow-rotate\" tabindex=\"-1\" aria-label=\"Email\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-envelope-open-text\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"mailto:james.stewart@nicholls.edu\" >\n\t\t\t\t\t\t\tEmail\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tDr. James Stewart, Head\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8f0e834\" data-id=\"8f0e834\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-113e23ff elementor-widget elementor-widget-heading\" data-id=\"113e23ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CAMPUS LOCATION<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2d38e1 elementor-widget elementor-widget-image\" data-id=\"d2d38e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"602\" src=\"https:\/\/www.nicholls.edu\/maco\/wp-content\/uploads\/sites\/29\/2019\/09\/maco-map-768x602.png\" class=\"attachment-medium_large size-medium_large wp-image-2801\" alt=\"\" srcset=\"https:\/\/www.nicholls.edu\/maco\/wp-content\/uploads\/sites\/29\/2019\/09\/maco-map-768x602.png 768w, https:\/\/www.nicholls.edu\/maco\/wp-content\/uploads\/sites\/29\/2019\/09\/maco-map-400x314.png 400w, https:\/\/www.nicholls.edu\/maco\/wp-content\/uploads\/sites\/29\/2019\/09\/maco-map-1024x803.png 1024w, https:\/\/www.nicholls.edu\/maco\/wp-content\/uploads\/sites\/29\/2019\/09\/maco-map.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Mass Communication PLANS DEPARTMENT MENU Assessment Plan Diversity Plan 5-Year Plan Enrollment Plan Assessment Plan (Revised Spring\/Summer 2021) Data from assessment student-learning objectives has driven curriculum development within the Unit for more than 25 years. The process became formalized in 1999 when the Department adopted its first structured assessment plan. The concepts in William G. [&hellip;]<\/p>\n","protected":false},"author":33,"featured_media":0,"parent":222,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-3712","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Plans - Department of Mass Communication (MACO)<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nicholls.edu\/maco\/academics\/plans\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Plans - Department of Mass Communication (MACO)\" \/>\n<meta property=\"og:description\" content=\"Mass Communication PLANS DEPARTMENT MENU Assessment Plan Diversity Plan 5-Year Plan Enrollment Plan Assessment Plan (Revised Spring\/Summer 2021) Data from assessment student-learning objectives has driven curriculum development within the Unit for more than 25 years. 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