{"id":3997,"date":"2025-04-29T21:34:56","date_gmt":"2025-04-29T21:34:56","guid":{"rendered":"https:\/\/www.nicholls.edu\/maco\/?p=3997"},"modified":"2025-05-08T21:38:55","modified_gmt":"2025-05-08T21:38:55","slug":"digital-marketing-manager-sports-team","status":"publish","type":"post","link":"https:\/\/www.nicholls.edu\/maco\/2025\/04\/29\/digital-marketing-manager-sports-team\/","title":{"rendered":"Digital Marketing Manager (sports team)"},"content":{"rendered":"\t\t
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Two sports teams | New Orleans<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Inclusively is partnering with a professional sports office to hire a Digital Marketing Manager. **Please note: this role is NOT an internal position with Inclusively but with the partner company.**<\/b><\/p>\n

Inclusively is a digital tech platform that empowers job seekers with disabilities, caregivers, and veterans by using Success Enablers\u2013accommodations and personalized workplace modifications that help all job seekers reach their full potential and excel. This includes all disabilities under the ADA, including mental health conditions (e.g. anxiety, depression, PTSD), chronic illnesses (e.g. diabetes, Long COVID), and neurodivergence (e.g. autism, ADHD).<\/p>\n

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Create your profile, select Success Enablers, and connect to jobs from our partnered employers who are committed to creating diverse and inclusive teams. When registering, you must acknowledge that this platform is for people with disabilities, caregivers, and veterans. However, Inclusively does not require candidates to disclose their specific disability to join the platform.<\/span><\/p>\n

Position Summary:<\/b><\/span><\/p>\n

Two local professional sports teams are seeking a Digital Marketing Manager <\/b>that will spearhead the digital strategy and execution for the teams, encompassing paid social, search, display, and video channels. They will collaborate with a performance marketing agency while also managing in-house media buys to drive revenue and enhance brand visibility. This role will work closely with creative teams to optimize assets for various channels and ensure seamless integration with digital platforms and email marketing efforts. Leveraging data analytics, the manager will identify fan segments and behaviors to refine targeting strategies and grow the fan database. Additionally, they will stay abreast of marketing technology trends, test new tools, and provide insights on emerging tech’s impact on revenue generation.<\/span><\/p>\n

What you will be doing:<\/b><\/span><\/p>\n

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  • Manage the two teams’ digital strategy, planning, execution, budget, reporting and optimization across paid social, search, display and video.<\/span><\/li>\n
  • You\u2019ll both partner with our performance marketing agency on digital campaigns AND get your hands dirty with in-house media buys.<\/span><\/li>\n
  • You\u2019ll be focused on helping us achieve our ambitious single game, season ticket and partnership revenue goals, and increase brand awareness.<\/span><\/li>\n
  • Work with our talented creative team (video, motion, static) to discover which assets are most impactful in each channel, with the goal of continuous creative optimization.<\/span><\/li>\n
  • Collaborate closely with our digital platforms team (sites, apps) and email marketing manager to ensure your world is integrated into theirs. You\u2019ll help optimize our approach to lead onboarding, cultivation and reporting, which is facilitated through Adobe Marketo, our email and digital automation tool.<\/span><\/li>\n
  • Work with the Business Intelligence team to build segments and fan profiles from the behavioral and demographic data flowing into our warehouse.<\/span><\/li>\n
  • Leverage paid digital to help grow our database of fans and first party data as we contend with a cookie-less world.<\/span><\/li>\n
  • Maintain a digital advertising calendar and share it with the Marketing, Ticket Sales & Service and Corporate Partnerships teams.<\/span><\/li>\n
  • Regularly socialize campaign results to show the impact of digital advertising.<\/span><\/li>\n
  • Keep tabs on the latest marketing technology and recommend, test and measure new tech that can improve efficiencies and drive additional revenue.<\/span><\/li>\n
  • Develop a deep understanding for the business of sports and the behaviors of sports fans.<\/span><\/li>\n<\/ul>\n

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    What you\u2019ll bring:\u00a0<\/b><\/span><\/p>\n

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    • 3+ years of professional experience in performance marketing or digital advertising; ideally at a digital agency or a large consumer brand; past work in sports & entertainment marketing also a plus.<\/span><\/li>\n
    • Deep understanding of performance marketing channels including Meta, YouTube, Google Display, SEM, email and SMS<\/span><\/li>\n
    • Highly adaptable, with the skills, demeanor and confidence to thrive in a (very) fast-paced environment<\/span><\/li>\n
    • Experience with building customer segments and profiles<\/span><\/li>\n
    • Experience managing an agency relationship a plus<\/span><\/li>\n
    • Fascination with technology and how businesses can make emerging tech actionable<\/span><\/li>\n
    • Solid writing skills, both for communication to avid fans or colleagues<\/span><\/li>\n
    • Strong presentation skills — adept a presenting digital campaigns and performance results to everyone from rookie colleagues to the C-Suite.<\/span><\/li>\n
    • Bachelor\u2019s degree in business, marketing or relating field<\/span><\/li>\n<\/ul>\n

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      What we offer:<\/b><\/span><\/p>\n

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      • Medical, Dental and Vision Insurance options<\/span><\/li>\n
      • 401K with employer contributions<\/span><\/li>\n
      • Paid parental leave<\/span><\/li>\n
      • PTO and paid holidays<\/span><\/li>\n
      • Wellness Program<\/span><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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        \n\t\t\t\t\t\t\n\t\t\t\t\t\t\tWednesday, March 12\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

        Two sports teams | New Orleans Apply Inclusively is partnering with a professional sports office to hire a Digital Marketing Manager. **Please note: this role is NOT an internal position with Inclusively but with the partner company.** Inclusively is a digital tech platform that empowers job seekers with disabilities, caregivers, and veterans by using Success […]<\/p>\n","protected":false},"author":33,"featured_media":3645,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[36,63],"tags":[],"class_list":["post-3997","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-jobs","category-new-orleans"],"yoast_head":"\nDigital Marketing Manager (sports team) - 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